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Holly, from Glenolden Pennsylvania, describes her ideal time with her blu as a relaxing drive, windows down, holding a fresh cup of coffee while listening to her favorite podcast. An avid Classic Tobacco fan, Holly was excited to try our Gold Leaf flavor, a bright tobacco taste with a smooth and smoky finish.

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YouTube star turned singer/songwriter/producer Niykee Heaton didn’t always expect a future overlooking the Hollywood Hills. The Bad Intentions artist who released The Bedroom Tour Playlist mixtape in spring 2016 taught herself to play guitar and compose music at an early age, using songwriting as a means of escape.

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“Anything green, I can make it grow,” says real blu consumer Holly. Upon entering Holly’s backyard full of wildflowers, you’d swear you’ve been transported to a blossoming countryside. But Holly makes the backyard of her suburban home in Glenolden, Pennsylvania the backdrop for her ever expanding garden.

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Hip-hop artist Daye Jack has accomplished quite a bit in just a few years. The Atlanta, GA raised musician has worked with major artists like Killer Mike, Tori Kelly and Ariana Grande, has reached #14 on the Billboard Twitter Emerging Artists Chart, and just dropped his first album, No Data, in March.

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New York fashion duo, Rochambeau, always makes a statement on the runway. The award-winning menswear line is bringing a unique look to the high-end fashion scene, constantly creating something better with each of the pieces they introduce. But when it comes to vaping, Rochambeau prefers a look that’s low key.

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Hip-hop artist Daye Jack knows all about creative focus and dedication. The computer programmer turned musician who just released his first album, No Data, in March, has reached #14 on the Billboard Twitter Emerging Artists chart and worked with artists like Killer Mike, Tori Kelly, and Ariana Grande.

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