An introvert by nature, but an extrovert behind the camera, photographer Jon Berkon prefers to let his art speak for itself. To get to know Jon’s work is to get to know Jon’s true rebellious nature… a raw, unfiltered, creative expression of how he sees the world.
For the Miami-based international touring Dj and producer Lookas (@lookas), finding a blu product that fits his whirlwind lifestyle was an easy solve. From the car to the club, blu is always within arm’s reach.
For LA-based DJ Talon Reid (@talonreid), everything always goes back to music. Although he has expanded his horizons in the entertainment industry to acting and modeling (where you can catch him as one of the stars of our most recent campaign), music is where it all began.
Real blu customer, Chris, works as a video editor here in Charlotte, NC. In his profession, meeting with clients face-to-face is a part of his everyday work. But as a smoker, Chris always worried about clients picking up on the smell of cigarettes, never knowing how someone could react to it.
Charlotte, NC native, Donny, works as a full-time Customer Service Representative and was looking for something he could easily incorporate into his time on and off the clock.
Former New York chef turned rapper (and now TV personality), Action Bronson, is never afraid to tell it like it is. The recent star of The Untitled Action Bronson Show, which you can now check out on Viceland, always makes us laugh with his quick wit and irresistible charm.
Real blu customer, Chris, has overcome major obstacles to achieve his dreams. The professional video editor who resides in Charlotte, NC has always had aspirations of working in film ever since growing up in his small Louisiana town. But after his first year of film school, everything changed.
Real blu consumer, Donny, describes himself first and foremost as a “creator”. But after hardships in his personal life, he found himself with a lack of motivation and the passion to do the things he loved most.
Real blu consumer, Sinem, had a bit of a rough start to her vaping journey. After trying other e-cigarettes, she was unable to overlook the bad flavors and discomfort she experienced with previous devices. Then, almost three years ago, her mother introduced her to blu.
After years in a bad relationship, Sinem made her last and final attempt to pack her bags and make something better of her life.





